image of this article category

The Key Benefits of Having a Mobile-Friendly Website

09.06.2023 05:53 AM
The Key Benefits of Having a Mobile-Friendly Website
dooklik website logo
share this article on facebook
share this article on twitter
share this article on whatsapp
share this article on facebook messenger
The Key Benefits of Having a Mobile-Friendly Website

In this digital age where smartphones play an increasingly vital role in our daily lives, it's astonishing to discover that 24% of business websites are still not optimized for mobile devices. By neglecting to have a mobile-friendly website, you're missing out on numerous opportunities and potentially losing valuable sales. Here are six compelling reasons why having a mobile-friendly website is essential:

Embracing the presence of mobile phones

With the majority of individuals owning smartphones, which are projected to reach approximately 63 million active monthly users in the UK by the end of 2022, not having a mobile-friendly website severely limits your online reach.

The dominance of mobile traffic

Mobile search has already surpassed computer search, accounting for 50.5% of UK traffic in 2021 and 55% globally. As mobile devices continue to evolve and fulfill more functions, the need for traditional home computers is diminishing. Consequently, websites designed primarily for PCs will cater to a shrinking audience.

The rise of mobile shopping

The prevalence of mobile phone usage for online purchases is steadily increasing, with a third of UK online shopping conducted via smartphones. Additionally, nearly 80% of smartphone owners have made purchases using their devices in the last six months. Projections indicate that annual mobile sales within the UK will exceed £100 billion by 2024.

Unique mobile user behavior

People exhibit different browsing behaviors when using smartphones compared to laptops. Mobile browsing tends to be frequent but shorter in duration, often conducted in between other tasks. Mobile users expect instant page loading, easy content accessibility, and seamless transitions across devices. If a site is not optimized for mobile viewing, visitors are likely to leave and seek alternatives.

Enhanced visibility and visitor traffic

 Search engines acknowledge the shift towards mobile browsing and prioritize mobile-friendly sites in their ranking algorithms. If your website lacks mobile-friendliness, its search ranking will suffer, resulting in decreased visibility and reduced visitor traffic.

Capitalizing on social media benefits

 Mobile apps are the preferred method for accessing social media platforms, and users frequently share products and services they enjoy. By ensuring your website is mobile-friendly, you facilitate easy sharing, expanding your reach and potentially increasing sales.

Remember, mobile websites must load quickly, regardless of the user's connection speed. Upgrading your hosting plan to one that offers the latest technology, such as Intel Xeon processors and fast SSD hard drives, can significantly improve site speed.

In conclusion, if your business is part of the 24% that lacks a mobile-friendly website, you risk falling behind competitors. By upgrading your hosting and adopting a responsive theme, you can improve search engine rankings, increase traffic, reduce site abandonment, and ultimately drive sales growth.

Related Articles
doolik website logo
Hiking, with its combination of physical activity and immersion in nature, offers a multitude of benefits for both body and mind. Whether you're traversing rugged mountain trails or meandering through serene forests, the rewards of hiking extend far beyond the breathtaking views. In this article, we explore five key benefits of hiking that make it a beloved activity for outdoor enthusiasts worldwide.
doolik website logo
As the holiday season approaches, the internet becomes a treasure trove of festive cheer, offering a multitude of websites catering to all things Christmas. From gift ideas to virtual experiences, here are five of the best Christmas-themed websites of 2023 that promise to make your Yuletide celebrations merrier.

doolik website logo
As we witness a paradigm shift towards online resources, it becomes increasingly essential for digital libraries to have a dedicated website. This article explores the compelling reasons why ebooks digital libraries should embrace the online realm by establishing a user-friendly website.

Live Video Streaming
Live video streaming lets you engage with your audience in real time with a video feed. Broadcast your daily show to your audience with no limits, no buffering and high quality videos. Reach all devices anytime anywhere with different video qualities that suits any device and any connection.
The website uses cookies to improve your experience. We’ll assume you’re ok with this, but you can opt-out if you wish.